Nicole Bridger Flagship Boutique Launch Saturday

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Nicole Bridger

Saturday May 7th Nicole Bridger, Canada’s first Eco-Designer of the Year, opens her long-awaited flagship boutique at 2151 West 4th Avenue.

“This is my ideal spot,” says Bridger. “I wanted to go where my customers are.”

Nicole Bridger, who trained under Vivienne Westwood and designed for Lululemon Athletica, has perfected an aesthetic that’s all about effortless elegant draping and silhouettes that can be worn by busy women through out the entire day.

“The Surrender dress from the Spring/Summer 2011 collection is so comfy it feels like butter. I wear it as a cute summer day dress and then out for cocktails,” says Bridger, who has the dress in three colors.

Best of all, Bridger’s designs use sustainable fabrics from natural and renewable resources, like woven linen, which are colored with low impact dye. The new flagship also showcases the designer’s social consciousness. Kate Cannata of local LEED accredited firm New Leaf Interiors used reclaimed wood, recycled resin chandeliers, and repurposed armchairs to make the 1,000 sq. ft. space an extension of the Nicole Bridger sustainability ethos.

Drop by the boutique launch starting at 10 a.m. Saturday to check out the in-store S/S 2011 collection “Reconnect,” which flaunts sophisticated frocks and separates in cheerful colors like rain blue, petal, and acid ivy, along with Bridger’s signature muted earth tones. Bring an item to donate to Dress for Success and receive a small gift back from the Nicole Bridger team.

Nicole Bridger, 10 a.m.-7 p.m., 2151 W. 4th Avenue, www.nicolebridger.com

Last modified: May 11, 2011

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