This month’s issue of BC Business Magazine provides a little background on the Board Politics around the Squamish Nation’s plans to erect 13 massive billboards on reserve land adjacent to Vancouver’s busiest bridges. I’ve covered this topic a couple times (here and here) in the past year and it always elicits comments, so here we go again.
Thanks to: www.CustomSignGenerator.com
BC Business writer Daniel Wood makes it very clear that the proposed outdoor signs are a stalking horse meant to provoke authorities into expediting the Squamish Nation’s other, less contentious development plans. It turns out they’ve been waiting for approvals on a proposed $100 million Seymour Creek Mall in North Vancouver and a long-discussed Ambleside residential/commercial complex adjacent to Park Royal in West Vancouver.
I really can’t imagine the Squamish Nation going through with the Billboard threat considering the criticism they’ll most definitely receive for ignoring their own calls for environmental sensitivity.
Kudos to Jim Pattison for taking the highroad and keeping Pattison Outdoor Advertising out of the bidding on this project. I’m really not sure why All Vision Canada would want this piece of business in the first place. With the Citizens for Responsible Outdoor Advertising (CROA) promising a national boycott of one of the billboard advertisers, potential advertisers may shy away. Especially with the rumor floating around that people in Kitsilano have apparently began calculating the engineering logistics of catapults capable of launching paint filled condoms or cantaloupes toward the Burrard Street Bridge signs. Come on, who would do that?