Founded in Bondi Beach, Australia in 2012, Bailey Nelson offers high-quality, stylish, and affordable eyewear, focusing on long-term eye health for all patients and providing eye care for everyone.

Bailey Nelson has quickly achieved global success, with now more than 80 locations worldwide including one in Kitsilano.

Sourcing the highest quality sustainable acetate from Mazzucchelli in Italy, titanium sourced from Japan, and hardware from Germany, the company ensures low costs without compromising quality by designing and manufacturing all its own frames — eyecare the way it should be.

With consumers shopping in new ways, in early 2021 Bailey Nelson began working with fellow Australian disruptor Plattar to launch a Virtual Try On trial function for online shoppers across 60 of its core eyewear products. 

Bailey Nelson’s new 3D AR provides a much more realistic way to see our faces in real time, by simply popping different pairs on using the VTO feature on the brand’s website, seen by using the latest iPad or iPhone. The new tech launched during this pandemic with online conversion grown by 600 percent in 2021. It’s that good.

If you’re looking for a new pair of eyeglasses, try a few pairs of Bailey Nelson frames online or at their store on West 4th Avenue between Vine and Yew.

Bailey Nelson Kitsilano | 2232 West 4th Avenue |

Last modified: November 24, 2021

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