Vancouver Fashion Week , Vitamin Daily, and West 4th Avenue join forces this coming Thursday, September 18, to celebrate the eclectic mix of fashion and retailers in our neighbourhood. The goal? To encourage Vancouverites to explore our wonderful boutiques, find a good deal on fall fashion, and sip a cocktail while doing so.
Fashion on Fourth is an event taking place from 5:30 to 9:30pm this Thursday, beginning at The Bimini Public House. Here, attendees will check in to receive their VIP pass outlining participating retailers, have their photo taken by VFW photographer, receive a complimentary cocktail, and listen to Vitamin Daily’s Editor-in-Chief Sarah Bancroft fill us all in on Fall Fashion Trends, alongside models sporting some of our West 4th merchandise.
Later, guests will venture out into the street to shop at 15 West 4th boutiques. Various shops will be hosting in store parties, offering promotions, or serving treats and cocktails. At 9:00, everybody will head back to Biminis to show their proof of purchase and, in return, receive a gift bag filled with West 4th goodies.
You can add yourself to the list of guests by RSVPing at shopwest4th.com. This is a lovely opportunity to explore some shops that you likely wander past on a regular basis but never venture into. It’s also a great chance to show off our neighbourhood to the Vancouver fashion world.
Last modified: September 19, 2014