Kitsilano's very own blog.

Lululemon in the news for the wrong reasons

Looks likes Lululemon’s owner, Chip Wilson, has got himself in some hot water with some of the comments he made at a recent conference promoting sustainable local economies. In an article in The Tyee, Scott Deveau details Wilson’s provocative comments regarding child labour and garment workers in Asia and Vancouver. Have a look at the dozens of comments following this article – a lot of readers are very unhappy with Chip! I was also surprised to read about the controversial reasoning behind Wilson’s choice of the name ‘Lululemon’ – he thought the trouble Japanese people face pronouncing L’s would work as an extra marketing tool for his product in Japan. I was able to confirm this on Lululemon’s website, where they posted a National Post’s Business Magazine article quoting Wilson saying: “It’s funny to watch them try and say it.” Bad call Chip!

Back when we were single, Lululemon was a mandatory stop when Mikey and I did our Saturday afternoon stroll on 4th – looks like we’ll have to boycott… at least until their summer line is out!

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